1. Failing to post regularly
Your social media accounts are pretty much like your MLM blog.
They need regular content to stay active and hold the interest of your audience. Remember that your goal is to capture their attention and eventually get them to join your MLM business.
Make sure that you’re regularly posting content that meets their needs and interest and not just bombard them with annoying promotions.
2. Not responding to your audience
Your audience will always have something to say or ask about your MLM business.
Not responding to their relevant comments and inquiries is a grave mistake. It’s like refusing a potential sale.
What’s more, your prospects may no longer be interested in doing business with you.
3. Not watching your competitors
MLM, like any other industry, is competitive. You’ll see a lot of competition in your niche.
Ignoring them and not watching your back can cost you your market. Observe what they’re doing so you can come up with better marketing strategies.
4. Buying Followers
There are internet/network marketers who buy followers to boost their social media accounts. While this marketing method is widely practiced, it’s not wise to follow the trend.
Not only are you wasting money buying robots or untargeted followers, you’re also risking your credibility. Remember that you can’t grow your fan base over night.
Just make sure that you’re doing your best to attract the right market and watch your followers grow naturally.
5. Not tracking data
You can check the movement and progress of your social media marketing efforts by checking the analytics.
This will help you see how many followed or unfollowed you in a given time. What’s more, you’ll be able to check which posts generated the most response or how many users are visiting/talking about your page.
And ignoring these important data is a big mistake.
6. Lack of creativity
It’s no secret that prospects are more drawn to MLM business page who don’t only know how to grab people’s attention, but also know how to keep them.
Don’t stick to monotonous type of posts. Spice things up and use your creativity – from hosting contests and giveaways, to giving out freebies and surveys.
Anything to wrap up your prospects in your fingers.
Now that you know the 6 mistakes to avoid when using social media as your marketing platform for MLM, make sure that you avoid committing them at all cost.
How about you? Any more suggestions and addition to the list? Let’s talk in the comment section below. And click this link to learn more MLM tips!
