1. Put a blog on your MLM website
Anyone who says your blog should be separated from your main site is not doing blogging right.
Your blog should be on your website.
Remember that you want to drive traffic to the site where you post the products or services your MLM company offers. Now having a blog in it will help you generate the traffic you need.
2. Create relevant content on a regular basis
Did you know that posting regular content or updating your blog regularly will drive more traffic? Well, it does.
What’s more, you can also generate a lot of inbound links, not just outbound. By placing links within your content, you’ll be able to promote related content to your readers without them leaving your MLM blog.
3. Mix up types of content in your blog
Just because you’re good at writing standard blog posts doesn’t mean you have to stick to it. Have a variety and spice up your blog by mixing types of content.
More than just writing articles, you can vary your content from infographics, to videos, to podcasts or just any type of content you can use. As long as you’re not veering off topic.
4. Make use of graphics and images
Nobody likes to read a blog post without an image. Okay, maybe there are but only a few.
This is because readers and MLM prospects are more drawn to blog posts that make use of images, since they light up the blog and entertain the readers somewhat.
Of course, your images should be related to the post. Otherwise, it will not help the article.
5. Understand who your audience is
It goes without saying that your audience is someone who’s interested in MLM business. But who is this person exactly?
To answer this question, you need to identify the purpose of your blog first. What type of market does it cater to? People who are interested in herbal products? Or perhaps beauty products?
Once you’re able to identify your audience, blogging should be easy.
6. Promote your blog posts in social media sites
Blogging isn’t done unless you promote your blog posts. Aside from SEO, social media marketing is one method you can’t do without.
As I’ve mentioned from my previous blog posts, social media sites are good places to find prospects and generate tons of traffic. Now make sharing content easier for your readers by putting social media buttons on your blog posts.
You can make use of plugins like Buffer. It will catch their attention right away. And if your readers like your posts, they will likely to share it to their social media friends.
Now that you know how to blog effectively for MLM, it’s time to get started.
