When it comes to generating e-mail leads for MLM, Twitter is not lagging behind Facebook.
In fact, you can use the social network site to get the leads you need.
And it yields the same results.
Now how, you ask? Here are the sure-fire ways to make Twitter marketing work for your e-mail marketing campaign.
Create a call-to-action on your Twitter Bio
You think the phrase “Champion Network Marketer” on your bio is enough to get people’s attention? Of course not.
If you truly want to get leads, and I know you do, utilize the bio feature to its maximum potential. Place a call-to-action in it.
Writing a simple CTA (call-to-action), make a clickable link to direct your prospective leads to. The link has to direct to an email-gated landing page where you can offer a freebie in exchange of the person’s e-mail.
Make the link friendly and compelling at the same time to really get people’s attention.
Customize your Twitter Background
Of course, you can also do the same with your Twitter Background. Although it will require a bit more work.
A simple-worded CTA won’t work alone. You need to find a background image that is not only relevant but also eye-catching to go along with your worded CTA.
It also needs to stand out. Keep in mind that you’re not the only network marketer doing this method. Which means you need to beat your competition.
Tweet email-gated CTA’s
Other than customizing your Twitter Bio and Background, you can also tweet CTA’s.
This one is tricky though, since email-gated tweets are more likely to get ignored than clicked on. This is because they usually come off as spam in people’s Timeline.
What you need to do now is to think creatively to appeal to your followers and other prospective leads. Instead of using the phrase “Get the ebook for free here!” over and over, you can tweet a direct quote from the content.
When you start tweeting email-gated content, make sure that you’re not spamming your followers’ Timeline. They can only take a number of promotion tweets in one day.
Take advantage of Twitter’s Promoted Tweets feature
Similar to Facebook Ads, Promoted Tweets will help you target qualified MLM leads a lot easier. You can customize the option to narrow down your target market, making sure that only your target audience gets to read it.
While it’s not as customizable as Facebook Ads is, it still can help you promote your e-mail gated tweets.
Now that you know how to use Twitter to boost your e-mail marketing campaign for MLM, head over there now and get started.
But before that, let me teach you more MLM lead generation tips and tricks.
