Low traffic, low sales
Blogging inconsistency leads to low traffic. Which means you have nothing to convert into sales.
This alone will seriously hurt your online business, especially when you’re selling products or services on your blog.
More than blogging, marketing and promotion require consistency as well. So if you lack consistency, it will be hard for you to make a sale.
Your audience will lose interest in your blog
It’s no secret that most readers have a short attention span. Not updating your blog on a regular basis will cause them to unsubscribe and move to “greener pasture” so to speak.
Keep in mind that your audience prefers blogs that always offer fresh content.
In addition, they also want bloggers who always reach out to them. How are you going to do that if you blog irregularly?
Potential audience won’t be able to find you
It will be hard for prospective online leads to find your blog since you’re not practicing consistency. What if they’re already interested in joining your business?
Since you’re not consistent in handling your blog, it will be hard for them to get a hold of you. This will cause them to find other network marketers, most likely your competitors, and join their organization instead.
It will affect your rankings
Do you think Google will still keep your spot in the SERP if you always go on a blogging hiatus? Not very likely.
Only blogs that always get updated with fresh content get to have that privilege. Blogs that do otherwise are likely to find their rankings reducing dramatically.
So if you don’t want to suffer the same fate, make sure you’re practicing blogging consistency.
These are just some of the common effects of blogging inconsistency for your blog. And indeed, inconsistency will bring minimum to no result – whether you’re looking to gain traffic or generate leads.
So what you need to do now is start blogging consistently to boost your online business.
But before you do that, click this link to learn more blogging tips!