So how are your internet marketing efforts lately? Think you’re doing online marketing right?
Think you’re not making mistakes?
Well, think twice. Here are some of the internet marketing pitfalls you should definitely steer clear of.
1. Not promoting your blog
If you’re not going to promote your blog, then who will?
You have to understand that your blog is not going to generate traffic by itself. You need to put in some effort to do that.
How are you going to earn profits if you don’t promote your blog?
2. Not building an e-mail list
List building is vital to internet marketing, especially if you’re selling something on your site.
This will allow you to get subscribers, which you can turn into customers. This means you’ll have to come up with a compelling call-to-action so your visitors will be compelled to subscribe to your e-mail alerts.
Put it somewhere noticeable, like in your sidebar.
3. Not optimizing offers
Do not run the same marketing message over and over again. You won’t be getting much leads if you keep on doing that.
Improve your campaign performance and reach new customers by continuously testing innovative offers.
You’ll also maintain your competitive edge.
4. Failing to remove outdated offers
Keep track of your special promotions so you can replace the copy on any online campaign you’re running as well as the ad’s corresponding landing page.
Remember that your audience and visitors are always on the lookout for new exciting offers. So make sure to make this a priority.
5. Overlooking your conversion rates
You may not know it, but even a slight increase in your site conversion rate can make your revenue and profits skyrocket.
So don’t focus exclusively on your marketing campaigns. Your site also plays a critical role in your marketing performance.
Check if there’s an increase in your conversion rate, no matter how small it is.
6. Not monitoring competitors
When competitors change their offers, yours may no longer be compelling. What you need to do is watch your marketing space to respond quickly with your own new promotions and maintain your lead flow.
Allot time for this. You know the last thing you want is to left behind by your competitors.
Of course there are more mistakes you need to avoid when it comes to internet marketing. And you’ll learn them as you move along.
But for now, let me teach you more tricks.
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